Email Marketing Lead
Own the email channel for KALO IQ. 218K subscribers, 12 lifecycle campaigns, the biggest revenue channel we have not maximized.
Apply nowRole details
We publish the band up front. We do not negotiate down for asking nicely. We do not pay less because you live in a cheaper city. Same role, same pay.
About KALO IQ
KALO IQ is the influencer marketing platform US brands use to find, vet and run campaigns with 10 million hand-verified American creators. Zero bots. Zero fake followers. Verified by humans not scrapers.
We were founded in December 2015 in Beverly Hills. Today we serve 200+ paying brands across DTC, eCommerce and SaaS. The team is 50 people, remote first, with one in-person retreat a year.
Our values: US first always. Ship the week not the quarter. Verify by human. Write things down. No-ego doers. Numbers over opinions. Read more on our careers page.
About the role
Own the email channel for KALO IQ. 218K subscribers, 12 lifecycle campaigns, the biggest revenue channel we have not maximized. This is a senior individual contributor role. You will own outcomes not tasks. You will work async with a small team that ships every week.
Who you will work with
This role reports to Aman Bhandari, our Co-founder & CMO. You will work closely with Aman Bhandari (CMO) directly. Day to day with the content team and the demand gen lead. Weekly check-in with product on lifecycle triggers.
What you will do
- Own the email channel end to end. Strategy, list health, deliverability, lifecycle, campaigns, reporting. We have 218,400 subscribers and the channel produces 17% of new trials. We think it should produce 28%.
- Rebuild the welcome series. 6 emails over 14 days. The current one was written 11 months ago and has a 22% open rate. Get it to 38%.
- Run the weekly newsletter. Every Thursday. 218K recipients. You write or edit every line. We have an editorial calendar but you own the final ship.
- Build the win-back program. We have 41,200 lapsed users. You will design the sequence, run the test and we will know in 30 days if it works.
- Own deliverability like an engineer. SPF, DKIM, DMARC, sending reputation, list hygiene. The numbers don't care how good the copy is if the email lands in spam.
Skills and experience we look for
- 5+ years running email at a B2B SaaS or DTC brand. Bonus if you have run a list above 100,000 subscribers through a domain warming process.
- You can write. Subject lines, preview text, body, CTAs. We will ask for 3 sample emails you have actually sent, with real open and click rates.
- You know one of Customer.io, Iterable or Braze deeply. You can build a 7-step lifecycle journey with branches without a 4-hour vendor support call.
- You can read deliverability data. SPF, DKIM, DMARC, sender score, BIMI, list cleaning. You have at least once recovered a domain reputation from below 70.
- You have killed an email channel that wasn't working and replaced it with one that did. You know when to declare bankruptcy on a list and start over.
How we hire
- Application. Tell us why this role and KALO IQ specifically. Skip the template cover letter. We read every application. Two paragraphs is plenty.
- Recruiter screen. 30-minute call with the hiring manager. We talk through your background, the role and what you want next.
- Take-home task. A small paid take-home, scoped to 4 hours of work. You keep the IP. We pay $400 USD whether or not you advance.
- Working session. 90-minute live session with 2 teammates. We work through a real problem we are currently solving. No whiteboard puzzles.
- Founder chat. 45 minutes with James Carter (CEO) or Aman Bhandari (CMO) depending on the role. Two-way conversation about KALO IQ direction.
- References and offer. Two reference calls. Offer within 5 business days of the working session.
Total elapsed time: 14 to 21 days. We respect your time. We will tell you no fast if we are not advancing you.
Apply for Email Marketing Lead
Send your application to careers@kaloiq.com. Include:
- Two short paragraphs on why this role and KALO IQ specifically
- Resume or LinkedIn link, your call
- One link to work you are proud of (writing, code, campaign or analysis depending on the role)
We read every application. We respond within 5 business days, every time.
Email your applicationHeads up. KALO IQ only posts open roles at /careers/. We never ask for payment or personal data over Telegram or WhatsApp. If a recruiter contacts you from a non-kaloiq.com address claiming to represent us, it is a scam.
Perks and benefits
Competitive salary
Open salary bands. We publish the range on every job. We do not negotiate down.
Work remote
Live where you do your best work. We do not track hours. We track shipped work.
4-day work weeks
The fifth day is yours. Catch up, rest or take a long weekend.
Health insurance
Full medical, dental and vision for US team. International stipend matches local cost.
Home office stipend
$1,200 on signup. $400 a year after. Pick your chair, desk or monitor.
Learning fund
$1,800 a year for courses, conferences or coaching. No approval under $300.
New laptop
MacBook Pro or equivalent on day one. Refreshed every 3 years.
AI tools stipend
$84 a month for any AI tools you use. ChatGPT, Claude, Cursor, Lovable.
Flexible time off
No set limit. Minimum 22 days required. We mean it.
Profit sharing
When we hit annual revenue target every full timer gets a share.
Parental leave
16 weeks fully paid for all new parents. Plus 4 weeks ramp back at 80%.
Annual team retreat
One in-person retreat a year, 6 days, all expenses covered.