Product Marketing Manager
Own positioning, launches and messaging for the influencer marketing platform 10M+ brands use to find US creators.
Apply nowRole details
We publish the band up front. We do not negotiate down for asking nicely. We do not pay less because you live in a cheaper city. Same role, same pay.
About KALO IQ
KALO IQ is the influencer marketing platform US brands use to find, vet and run campaigns with 10 million hand-verified American creators. Zero bots. Zero fake followers. Verified by humans not scrapers.
We were founded in December 2015 in Beverly Hills. Today we serve 200+ paying brands across DTC, eCommerce and SaaS. The team is 50 people, remote first, with one in-person retreat a year.
Our values: US first always. Ship the week not the quarter. Verify by human. Write things down. No-ego doers. Numbers over opinions. Read more on our careers page.
About the role
Own positioning, launches and messaging for the influencer marketing platform 10M+ brands use to find US creators. This is a senior individual contributor role. You will own outcomes not tasks. You will work async with a small team that ships every week.
Who you will work with
This role reports to Aman Bhandari, our Co-founder & CMO. You will work closely with James Carter (CEO) and Michael Thompson (CTO). Day to day with the demand gen team and product engineering. Weekly check-ins with Sophia Miller on content alignment.
What you will do
- Own positioning and messaging for KALO IQ. You will rewrite the homepage hero, the pricing page and the 8 free tool pages so every visitor knows in 7 seconds why we are different from Modash, Grin and Aspire.
- Run product launches end to end. Two big launches a quarter, four medium ones. You write the launch brief, line up the assets, brief sales and own the win/loss debrief.
- Build the competitive intelligence muscle. Subscribe to every competitor newsletter. Sign up for every free trial. Maintain a battle card every sales rep can pull up on a call.
- Drive product adoption inside the app. Tooltips, empty states, onboarding emails, lifecycle copy. If a feature gets shipped and 30% of users find it in 14 days you did your job.
- Partner with content. We publish 8 to 12 pieces a month. You feed the editorial calendar with launch tie-ins, trend hooks and customer angles that actually move pipeline.
Skills and experience we look for
- 5+ years in product marketing at a B2B SaaS company. Bonus points if you have shipped at a marketing tech, ad tech or creator economy product.
- You can write. Not draft. Write. We will ask for two samples in the application. One launch announcement, one pricing page rewrite. Don't send blog posts.
- You have run a launch from positioning brief through enablement. You can walk us through the receipts. What you decided, what shipped, what you would do differently.
- You like the messy middle of product marketing. The work that sits between research, brand, growth and sales. You don't need a perfect org chart to make decisions.
- You use AI tools daily. Not as a gimmick. As a multiplier. Show us a workflow where AI saves you 6 hours a week and we will believe you.
How we hire
- Application. Tell us why this role and KALO IQ specifically. Skip the template cover letter. We read every application. Two paragraphs is plenty.
- Recruiter screen. 30-minute call with the hiring manager. We talk through your background, the role and what you want next.
- Take-home task. A small paid take-home, scoped to 4 hours of work. You keep the IP. We pay $400 USD whether or not you advance.
- Working session. 90-minute live session with 2 teammates. We work through a real problem we are currently solving. No whiteboard puzzles.
- Founder chat. 45 minutes with James Carter (CEO) or Aman Bhandari (CMO) depending on the role. Two-way conversation about KALO IQ direction.
- References and offer. Two reference calls. Offer within 5 business days of the working session.
Total elapsed time: 14 to 21 days. We respect your time. We will tell you no fast if we are not advancing you.
Apply for Product Marketing Manager
Send your application to careers@kaloiq.com. Include:
- Two short paragraphs on why this role and KALO IQ specifically
- Resume or LinkedIn link, your call
- One link to work you are proud of (writing, code, campaign or analysis depending on the role)
We read every application. We respond within 5 business days, every time.
Email your applicationHeads up. KALO IQ only posts open roles at /careers/. We never ask for payment or personal data over Telegram or WhatsApp. If a recruiter contacts you from a non-kaloiq.com address claiming to represent us, it is a scam.
Perks and benefits
Competitive salary
Open salary bands. We publish the range on every job. We do not negotiate down.
Work remote
Live where you do your best work. We do not track hours. We track shipped work.
4-day work weeks
The fifth day is yours. Catch up, rest or take a long weekend.
Health insurance
Full medical, dental and vision for US team. International stipend matches local cost.
Home office stipend
$1,200 on signup. $400 a year after. Pick your chair, desk or monitor.
Learning fund
$1,800 a year for courses, conferences or coaching. No approval under $300.
New laptop
MacBook Pro or equivalent on day one. Refreshed every 3 years.
AI tools stipend
$84 a month for any AI tools you use. ChatGPT, Claude, Cursor, Lovable.
Flexible time off
No set limit. Minimum 22 days required. We mean it.
Profit sharing
When we hit annual revenue target every full timer gets a share.
Parental leave
16 weeks fully paid for all new parents. Plus 4 weeks ramp back at 80%.
Annual team retreat
One in-person retreat a year, 6 days, all expenses covered.