KQ
Accepted answer
Sophia MillerKALO IQHead of Creator Relations3 weeks ago
The For You Page is a watch-time engine. TikTok tests your video on a small group, and if they watch, finish and engage, it pushes it wider. Help it along: a strong hook, a tight niche so it knows who to test, captions and on-screen text, and a reason to rewatch. Consistency trains the system on your lane.
How the FYP picks videos
The FYP is a test-and-expand system, not a lottery.
It tests small first
Your first few hundred views decide if it goes wider.
Watch time is the vote
Completion and rewatches are the strongest signals.
Niche signals who to show
Consistent topics tell TikTok which feed you belong in.
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