What's new in KALO IQ: 2026 platform updates and features

Expanded verification team: The creator verification team grew from 7 to 10 people in early 2026, reducing the time from profile submission to database appearance. New creators verified within 48 hours on average versus 5 days previously.

TikTok coverage expanded: TikTok creator profiles now include average view count per video in addition to follower count and engagement rate, enabling view-based rate benchmarking directly in search results.

Niche taxonomy updated: 8 new niche categories added in Q1 2026 including Creator Economy, Personal Finance, Sustainability and Pet Wellness, reflecting growth in these content areas.

Multi-step sequences: Outreach now supports up to 3-step sequences (initial outreach, follow-up day 4, final follow-up day 10) with custom delay settings. Previously limited to initial message plus one follow-up.

Template library: Saved outreach templates now shared across team members on Growth and Agency plans. Managers can create team-wide templates that new users start from.

Open rate benchmarks: The outreach dashboard now shows your open rate against the platform average for your creator tier and niche, so you can benchmark your messaging performance.

Google Analytics 4 direct integration: GA4 connection now pulls conversion events directly rather than relying on UTM parameter matching. Purchases, sign-ups and custom events configured in GA4 appear in KALO IQ campaign dashboards automatically after connecting.

Shopify integration: Direct Shopify connection available on Growth and Agency plans. Attribution pulls purchase data from Shopify orders with matching UTM source rather than requiring GA4 as an intermediary.

Campaign comparison view: New dashboard view compares performance across campaigns side by side. Useful for identifying which creator types, niches and content formats produce the best CPE across campaigns over time.

White-label report builder: Agency plan users can now customise report branding with client logos, brand colours and custom cover pages. PDF exports use the customised template automatically.

Creator performance history: Creator profiles now show historical campaign performance for any creator you have worked with previously. CPE, ROAS and content quality notes from previous campaigns appear when you open a creator's profile.