There are two paths now. The easy one is paid: Meta Verified and TikTok subscriptions hand you a badge for a monthly fee if you meet basic rules, ID, a real presence and active posting. The old free route still exists for notable accounts, where you submit proof you are a public figure with press coverage and a complete profile. The badge does not boost your reach by itself, it signals legitimacy. For most creators the paid badge is the realistic option.
Two routes now
Pay for a subscription badge, or qualify free as a notable public figure.
Paid is the easy path
Meta Verified and TikTok subscriptions give a badge if you meet the basics.
Free route needs notability
Press coverage and a public profile. Harder, and not worth stressing early.
Trust, not reach
Verification signals legitimacy. It does not magically grow your views.