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DATABASE MILESTONEMarch 25, 2025

50 Million Verified US Creators Now in the Database

KALO IQ today reached 50 million hand-verified American creators in its database, making it the largest verified US-only creator dataset in the industry at this scale. The milestone follows the addition of expanded niche taxonomy released in February.

Platform coverage

The 50M database breaks down as Instagram (22M), TikTok (15M), YouTube (8M) plus X (5M). Coverage now reaches well into the nano-influencer band (1K to 10K followers) across every major niche category.

The verification rate

Verification throughput hit 3.2 million new profiles per month in Q1 2025, up from 2.1M in Q4 2024. The team grew to 9 people in February to support the pace plus to handle increased review depth on borderline categories.

Rejection rate on initial submissions held steady at 20%.

Coming next

The roadmap targets 75M by end of Q3 2025 plus 100M by end of Q1 2026. Investment in AI-assisted bot-detection tooling is expected to maintain rejection-rate quality as the team scales.

About KALO IQ

KALO IQ is a US influencer marketing platform headquartered in Beverly Hills, California, founded in December 2015. The company helps brands plus agencies discover, engage plus track American creators across major social platforms with the largest hand-verified US creator database. Visit kaloiq.com for more.

Media contact

KALO IQ Press Team
Email: press@kaloiq.com
Press kit: kaloiq.com/press

Quick facts
  • 50M verified US creators by March 25, 2025
  • Verification team grew to 9 people
  • 3.2M new profiles per month verification throughput
  • 20% rejection rate maintained
  • Nano-influencer (1K-10K) coverage now complete
Distribution and republishing

This press release is freely available for republishing by media outlets with attribution to KALO IQ.

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