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Connecting KALO IQ to Google Analytics 4

Updated June 3, 2026 · By Sophia Miller

Connecting GA4 lets KALO IQ pull conversion and revenue data against your creator UTM links, so your ROI reports fill in automatically. Here is the setup.

Connect GA4

  1. Go to Settings > Integrations > Google Analytics 4.
  2. Click Connect and sign in with the Google account that has access to your GA4 property.
  3. Pick the property that runs on your site.
  4. Confirm. KALO IQ now reads conversion data for your campaign links.

What flows in

Once connected, the clicks and conversions tied to your creator UTM links flow into KALO IQ. Your campaign ROI report then shows revenue per creator without manual exporting from GA4. The connection is read-only, so KALO IQ never changes anything in your analytics.

Make sure conversions are set up in GA4

KALO IQ can only report on conversions that GA4 actually tracks. Confirm your key events such as purchase or sign-up are marked as conversions in GA4. If revenue is missing from your reports, this is the first thing to check.

Frequently asked questions

Yes. KALO IQ only reads conversion data. It never edits or changes anything in your Google Analytics.
Confirm your key events are marked as conversions in GA4. KALO IQ can only report what GA4 tracks.

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