Tracking open and reply rates
KALO IQ tracks who opened, who replied and who went quiet, so you can see what is working. Here is where to find these numbers and what good looks like.
Where to see your rates
Open Outreach and select a campaign or sequence. The summary shows messages sent, open rate, reply rate and how many turned into conversations. Each creator row shows their individual status: opened, replied or no response.
What healthy looks like
- Open rate: 50%+ is healthy when sending from a connected real email.
- Reply rate: 15 to 30% is strong for cold creator outreach with a specific, relevant message.
If opens are low, your subject line or sender reputation needs work. If opens are fine but replies are low, the message itself is the problem.
Use the numbers to improve
Low replies usually trace back to a generic message or a poor creator-to-brand fit. Tighten your targeting first, then your message. Small changes to the first line and the offer move reply rates more than anything else.
Frequently asked questions
Try it in KALO IQ
100M+ hand-verified US creators. Free to start. No credit card required.
Start freeSee plans